Jared Isle

A creative director that does a lot of everything.

Recognition

Previously at

Bad Gifts For Good

A massive amount of Christmas presents are in the bin by Boxing Day, while a lot of Kiwis get nothing at all. We found a way to keep giving — without the waste — with the money going to those in need.

Auckland City Mission

The Real Cost

Using vanity to save the US Government $31 billion and protect 175,941 teenagers from the danger of smoking.

FDA

Fish'N'Tips

AR-scrollable money tips accessed from humble fish'n'chip paper, promoted with an iconic poster.

Kiwibank

Mind-blowingly Low Interest

Credit card rates aren't ad-worthy, except when Kiwibank offers groundbreaking lows.

Kiwibank

Unknowingly Aussie

Playfully nudging our national pride during the Rugby World Cup.

Kiwibank

#BeGreatOutThere

Reminding people that Nature Valley was the energy always with them. Had many parts.

Nature Valley

Epic Easter Hunt

Upgrading a pen-and-paper egg hunt into an epic, tech-savvy holiday tradition.

New World

Daily Twist

Celebrating 100 years with 100 timely ads in 100 days. Here's a few.

Oreo

Savey Meal-Bot

Using a custom large language model to save Kiwis thousands in food costs.

Pak'N'Save

#BeTheShow

New Zealand's best content creators tested Samsung's ultimate flagship for creation.

Samsung

A-Typical Influencers

Changing Samsung's influencer strategy using Kiwis with absolutely no influence.

Samsung

Battle Of The Ads

Is the powerful Samsung Note for work or play? Two top comedians fight it out for us.

Samsung

Studio

Igniting amateur photographers with hands-on phone advice from a globally-known artist.

Samsung

The Bobsled Song

A hype song for the iconic team timed to their run — before they had competed. Watch the full video.

Tourism Jamaica

#RealTrixRabbit

Trix replaced their artificial flavours, so we replaced an icon with a real-life successor.

Trix

Thanks Teachers

Recognising exceptional New Zealand teachers with a platform for heartfelt gratitude.

Warehouse Stationery